A single point of contact for a small business with an existing or new website and blog.

Customized Process

  • Understanding the goals of your site
  • Doing keyword research based on those goals
  • Revising old content and developing new content
  • Ongoing analysis and agile marketing

Seamless Project Management

I audit and review your existing content. Do keyword research to inform you on what additional content to add. Then, I write the content and place it on your website

No Communication Breakdowns

There’s no communication gaps when I’m the project manager and specialist all in one. Moreover, I’m the only one who is going to be held accountable – no passing the buck or excuses.

Regular Reporting In Your Language

Have you gotten confusing, auto-generated reports from prior marketing agencies? Sure you have. Wouldn’t you prefer someone to present information in your language?

Services Offered

  • Keyword Research

    Identify families of words and phrases that will help you ‘outsmart’ competitors

  • Website Copy

    Let’s discuss how we can capture the value of your offerings via service pages

  • Blog Posts

    Inform potential buyers as well as produce valuable content for the web

  • Editorial Calendar

    You know that you need to publish content but struggle to maintain a schedule

  • Public Relations

    Your business needs a person to toot its horn, a brand ambassador

“Anthony writes compelling and thoughtful content for many of my clients. He does research to identify keyword and key phrase opportunities prior to knocking-out copy, which is invaluable for ranking in the search engines.”

“Anthony has always acted with the best interests of the company at heart. Anthony has a real ability to not only observe a problem but actually understand the issue then apply his experience and expertise to come up with a solution.”

“Over the last four years, Anthony generated topic ideas, wrote content, helped with social media, and optimized landing pages. He’s always looking out for me even – when it doesn’t benefit him financially (whether it’s hopping on a Skype call to talk, sending helpful resources, or helping me become a better writer). He’s a brilliant writer and a great guy!”

“It’s a pleasure working with Anthony. He is a dependable writer that can work on a diverse range of topics. In the 5 years that we have worked together, he has always been responsive to our needs. I consider Anthony an asset on our content projects and I highly recommend him.”

When utilizing Anthony’s experience, skills, creativity and knowledge clients have commented it is some of the best work they have ever seen. He is a true team player and understands how to make the “whole” successful. I can assign Anthony a project and he typically nails exactly what that project demands, and in many cases even surpasses my expectations.

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Service Descriptions

KEYWORD RESEARCH

Good online presence is rooted in keyword research. You have online competition. Potential buyers use particular words and phrases throughout the buying cycle.

Allow me to do  keyword research, providing you with a family of words and phrases that will help you ‘outsmart’ competitors. It’s highly likely there’s opportunity in your vertical, so let me help you seize it.

ON-SITE/IN-HOUSE COPY

You’re excited about launching a new site, a redesign, or latest product/service but lack the in-house resources to write on-site copy that will make your customers equally thrilled.

Let’s discuss how we can capture the value of your offerings and the interest of potential buyers. Alternatively, you may need to call attention to new offerings through email campaigns or landing pages. We can talk about that too.

BLOG POSTS

Your business officially has a blog! You know how beneficial it is to inform potential buyers as well as produce content for the web, yet you need a writer who can identify intriguing topics and compose an SEO-focused blog post. I will gladly do that for you!

EDITORIAL CALENDAR

You know that you need to publish content but struggle to maintain a schedule and come up with fresh ideas. Publishing content gains momentum as readers develop interest and expectation.

Interrupt that with a fickle and unorganized schedule, and lose readers and momentum. Let me develop an editorial calendar so you’ll know what to write and when to publish. If you need someone to write the content … I know a guy.

PUBLIC RELATIONS

Your business needs a person to toot its horn, a brand ambassador. Small and mid-size businesses don’t have the benefit of mainstream attention like big business competitors.

PR agents serve as opportunists who provide guest articles, inform reporters of business news, and create a rising buzz about you. Allow me to form strategies that gain your business attention, respect, and revenue.

  • Research

    Initially, I come to understand the goals of your business and purpose of your website/blog. Next, I do keyword research to find opportunity aligned with those goals and purposes.

  • I will devise content informed by the keyword research. I’m agile in creating forms of content, whether it be textual, graphic, audio, visual, etc. I can help capture your brand message in the most befitting format for the context.

    Content Development

  • WordPress

    I’m experienced in using WordPress, so there’s no need to worry about implementing the content. Furthermore, I can create a blog, inform you on what categories to create/delete, aid with design/redesign, etc.

  • I provide ongoing analysis of published content that may involve editing, reformatting, or rethinking initial strategy, all for the benefit of your business and in achieving your goals.

    Analysis

Contact Content Muse

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